Profit Pacemaker is an uncomplicated and easily adapted business rejuvenation programme for SMEs and SOHOs. It can effortlessly improve your sales and profits in two weeks. It will provide you with vivid insights on simplified big business techniques, marketing secrets and systems that you will find easy to adapt for your business so as to give you a long lasting competitive advantage. Profit Pacemaker deals with 12 of the relatively unknown but significant contributors to profitability.

It will give you the opportunity to quantify the link between your customer loyalty and your profits. It will help you translate your customer data into customer understanding to drive highly profitable customer relationships for your business. Profit Pacemaker will put the wind back in your sails and the power to do a lot better than ever before.

It is a well known fact that transaction oriented businesses that rely on Post transaction financial information for their day-to-day management lag far behind Customer centric businesses in their profitability. For example those that use Sage, MYOB, QuickBooks, Access, Pegasus or similar accounting software but without any Customer Centric CRM or EMM support. Customer centricity can help small businesses achieve rapid and sustainable growth. Many rapidly growing brands owe their success and continued growth to Customer Centricity. These companies have raced far ahead of their competitors within a short time frame using customer centricity as their main driver for growth. Profit Pacemaker will give you the chance to understand the secrets behind the success of such brands, but with a focus on adopting these practices for yourselves.

There are three ways to develop a lasting relationship with your customers- best product, low cost or a building close relationship with your customer through high levels of Personalisation. We can help you achieve this last goal in an easy and effortless manner. We’ll acquaint you with the concept of sales by design and make you an expert at using it again and again to double your profitability.

You will gain a significant insight into leading edge marketing practices and tools, which are specifically designed for use by SMEs and SOHOs (Small to Medium Enterprises and Small Office Home Office businesses). You will gain hands on experience and expertise in using tools which will vastly improve your customer’s perception and experience of your business, increase your customer loyalty and increase your sales. You will gain truly valuable knowledge, tools and know-how to rejuvenate your business into a fast growing enterprise. For Owner managers’ maintaining high profitability lead over time, can mean achieving their retirement goals much earlier in life as the Shareholder value for the rejuvenated enterprise can be three to four times more than would have been previously possible.

In addition to the two promotional short sessions, you will receive an hour’s one-to-one telephone briefing from a Small Business Specialist who will expertly lead you and your business to profitability. Profit Pacemaker Package includes Courseware, Interactive learning and telephone coaching. You can learn at your own premises and at a convenient time and at your own pace. Our programme consists of 12 modules where each module consists of three steps.

The remaining 11 Secrets are structured in a similar way as above, each with 3 steps giving you an in-depth understanding of the subject area, and the techniques and tools for doubling your profitability.

The 11 secrets are:

IvyOffice 10 software is designed to allow business owners of small businesses better understand what motivates their customers' behavior and to use this knowledge to drive up sales and profitability. It does this by allowing them to visually interpret the results and action their findings immediately upon their customer making contact. A major advantage you will gain as a business when using IvyOffice is simply this-when a customer makes contact either by phone or over the counter IvyOffice will instantly pop open your customer’s record, gleen the most relevant information in relation to the customer’s preferences and likes and it prepares you to sell at the time of the contact. No other software gives you this remarkable sales advantage. To use the example of Clay pigeon shooting, IvyOffice prepares you to target and shoot (highly personalised sales ready messages) automatically every time your customer makes contact based on their individual preferences. If it is any other software, by the time you open up the record and read through the first line, the pigeon i.e. your customer would have flown.

IvyOffice 10 combines data from most operational sources such as customer interaction and transactional data, to sales analytics using existing customer data including personal, demographic and contact data to create a complete view of each customer. For successful customer analytics and response you need to be able to extract relevant customer attributes in real time. IvyOffice 10 enables this through segmentation, colour coding, customer insights, interaction details and dialogue modeling and more.

All information regarding each customer is made easily accessible at the time the customer makes contact. This improves customer service and efficiency and creates a consistent and compliant customer experience. You can record detailed information for customers and suppliers, both at the company-level (Customer and Supplier Accounts) and for individuals (Contacts). You can empower your staff to provide high levels of customer service with a complete record of customer communications, including phone calls, e-mails, meetings and presentations. Easily review upcoming activities, sales opportunities, attached documents and integrated information from a comprehensive Main Contact Screen.

IvyOffice EMM includes fully-integrated scheduling and task management to track both internal and customer activities, including multiple participants and resources, with pop-up reminders and Customisable To-Do's

	Customisable Dashboards
	To-Do’s List
	Integrated E-Mail and Fax
	Customer Segmentation
	Invoicing, tracking & Reporting
	Purchases register & Reporting
	Help Desk & Customer service desk
	Outbound telemarketing scripts
	Attach Documents
	Integration with Microsoft Office
	Activity Timer
	Automated Business Triggers
	Knowledge Base
	Internet Search & Favourites
	Marketing Analytics & Reporting

IvyOffice captures and stores every customer activity across each point of contact.

This improves customer service efficiency and creates a reliable customer experience.

IvyOffice is able to work in real time, allowing pricing and application decisions to be made accurately and quickly. It saves unnecessary effort from your staff, this can significantly increase conversion rates.

IvyOffice’s intuitive interface enables quick access and assessment of comprehensive information on each customer. Quick workflows and call scripting ensure staff would take the most efficient route to resolving customer enquiries and to progress sales.

Manage customer accounts, import leads, distribute them and create automated follow-up reminders. Track detailed opportunity information, including competitor information, and create customised sales stages, based on product or service lines. Use the Product and Customer segmentation features to forecast future revenue, and target the most profitable accounts.

Empower your customer service, help desk or support staff, with an integrated system that tracks all communications and provides the full overview needed to improve customer satisfaction.

You can easily design workflows to help ensure that processes are carried out consistently and efficiently. Users can then access these workflows to guide them through both customer inquiries and internal procedures.